Business Category Business: career motivation and tips to move ahead

Career Aims & Objectives

When searching for employment, applicants need to consider their career aims and objectives. Items such as personal qualities, job satisfaction, salary, opportunities for growth and stability are all essential factors when considering possible job opportunities. Having a few sound career goals and objectives will help an applicant in their job search and in securing a job suited to their needs, qualities and goals.

Personal Objectives

Personal objectives speak of an applicant's personal qualities. These are important to an employer because they describe an applicant in terms other than work experience and qualifications. Personal objectives are centred around the applicant's attributes such as honesty, trustworthiness, dedication, and personal ideals. Personal objectives need a career focus. The applicant needs to show how these personal attributes will help them in the position they are applying for. The applicant also needs to consider if their personal attributes will enhance or conflict with the type of work they are applying for.


The job market today has one constant, that is that things will eventually change. An employer wants to see how well an applicant will adapt to change to best suit the needs of the company. An applicant needs to show a desire to learn and upgrade their skills so they can stay current with the trends of their trade. A willingness to learn and improve is an excellent career aim and objective and one the employers look for when searching through resumes.


The salary is an important career aim. This isn't something an applicant would put on a resume but it is a question often asked in an interview. Applicants that are underpaid for the work they do often become frustrated and bitter. Being overpaid also has negative consequences. Overpaying can cause employees to expect too much. They might become lethargic toward their work if it isn't demanding enough. If productivity falls then potentially negative consequences can arise such as being fired.


One of the most important career aims is to attain some form of job satisfation. Too often applicants are caught in by higher salaries only to find out that the extra money comes with a heavy price. Although any job is going to have its difficult moments, a sense of job satisfaction will help minimise those. Job satisfaction also doesn't mean that you cannot progress, change and evolve. It simply means that the applicant is happy overall with the job they are doing.


One important career objective is stability. Once an applicant is stable in their job they can change their focus from surviving to growing and improving. Financial stability is one aspect. The chances of long term employment improve with companies that are performing well. Applicants also need to consider if they will feel personaly stable in a particular company. If they are not confident and satisfied frustration levels will grow and the employee will eventually leave.